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Find those purple garments this month and join the movement: countless people are going purple to raise awareness for Alzheimer’s & Brain Awareness Month.

Forty-seven million people are living with Alzheimer’s and other dementias worldwide. In the United States, it’s the sixth leading cause of death as about one in three seniors die with Alzheimer’s or another form of dementia. This year, it’s estimated Alzheimer’s and other dementias will cost the nation $259 billion – and by 2050 these costs could exceed the trillion-dollar mark.

The disease negatively affects memory, thinking, and behavior. Symptoms insidiously develop over time, becoming severe enough to interfere with daily tasks. While its greatest risk factor is increasing age, it’s not a normal part of aging. Those afflicted with it live an average of eight years after symptoms become noticeable – though survival can range up to twenty years depending on age and other health conditions. Treatments for the symptoms are available however it doesn’t prevent the disease’s progression. Alzheimer’s has no current cure but research continues.

Alzheimer’s and Brain Awareness Month raises awareness about the disease through storytelling. Just search social media using the #ENDALZ or #MyAlzStory hashtags and you’ll find a plethora of posts showcasing stories centered on the disease. It truly reveals the countless people the disease touches in some way. showcasing stories centered on the disease. It truly reveals the countless people the disease touches in some way. You can even watch a video of celebrities tell their Alzheimer’s stories here.

Also bringing awareness to the disease this month is the Longest Day event. Held on June 21 – the longest day of the year. For those facing Alzheimer’s, every day feels the longest, and this event serves as a reminder of what they go through. Events range in activity, from dances to hikes to crafts to music and beyond. They are found all over the country and you can even start your own. Fundraising is a major aspect of the day. Last year, Longest Day events raised more than $3.8 million. Learn more here.

Whether you donate, wear purple or share your Alzheimer’s story, join the fight this month.